2025 Winners

CONGRATULATIONS TO ALL OF OUR 2025 WINNERS!

Download the Winners Magazine here!

Best Achievement in Sustainability
Winner

FAB Elite Credit Card & FAB Rewards games enable eco-friendly lifestyle.

Company name (will be published)
First Abu Dhabi Bank
Best App User Experience (CX Initiative)
Winner

Blue Reward’s Intuitive Payment Channels

Company name (will be published)
Blue Rewards
Best Application of AI or ML in Financial Services
Winner

Dispute Management Merchant Portal from Chargebacks911

Company name (will be published)
Chargebacks911
Best Benefits or Loyalty Scheme
Winner

Emirates NBD Marriott Bonvoy Cobranded Cards

Company name (will be published)
Emirates NBD PJSC
Highly Commended

PRIME Rewards Program (Youth Segment)

Company name (will be published)
Boubyan Bank
Best Credit Card or Credit Facility
Winner

Emirates NBD noon One Visa Credit Card

Company name (will be published)
Emirates NBD
Best Customer Service
Winner

Warba Bank Best Customer Service

Company name (will be published)
Warba Bank - Kuwait
Best Early-Stage or Future Payments Initiative
Winner

SkyMax – Skywards’ GCC co-brand portfolio transformation

Company name (will be published)
Emirates Airlines
Best Industry Innovation
Winner

Digital Merchant Lending

Company name (will be published)
Magnati
Best Marketing Campaign
Winner

The revamp of the Emirates Islamic Emarati Credit Card

Company name (will be published)
Emirates Islamic
Best Payment Facility
Winner

Flash Cash

Company name (will be published)
Mashreq
Best Pre-Paid Product or Programme
Winner

stc pay

Company name (will be published)
stc pay
Highly Commended

Dazzah Card Gift Prepaid Card

Company name (will be published)
Boubyan Bank
Best Product Design
Winner

Billionaire Jewellery Card

Company name (will be published)
Insignia
Highly Commended

Emirates Islamic Visa Signature Card (Emarati) by IDEMIA: A Fusion of Artistry, Innovation, and Heritage

Company name (will be published)
IDEMIA secure transactions
Best Security or Anti-Fraud Development
Winner

Electronic Facial Recognition (EFR)

Company name (will be published)
Mashreq
Best Service to Business
Winner

Magnati's Business in a Box

Company name (will be published)
Magnati
Best Technology Integration
Winner

Identity Card Action to a Better Digital Live with Transparency and integrity

Company name (will be published)
Federal Authority for Identity, Citizenship, Customs & Port Security (ICP)
Financial Inclusion Award
Winner

stc pay Bahrain

Company name (will be published)
stc pay